3 Elements of AirBnb Decor to Make MAX $

If you’re wondering how to decorate your Airbnb to stand out in the crowded market, you’re in the right place. A specially-decorated STR can significantly boost your bookings and revenue. In my experience helping STR owners transform their properties, I’ve found SUCCESSFUL STR DECORATING IS DIFFERENT FROM REGULAR DECORATING. So, I've developed a “Trinity” of decor that delivers the biggest impact for generating revenue: vivid color, white walls, and Instagrammable moments. Here’s how these three elements work together to create an unforgettable and highly profitable Airbnb.

1. Vivid Color: Make a Statement with Airbnb Decor

Why Vivid Color Works for STR Decorating: Vivid color is the EASIEST way to make listing photos eye-catching. The right colors create a welcoming vibe, add personality to your property, and definitely look different from most STRs (so many are brown or gray!). All this translates to higher bookings.

Image via Better Homes and Gardens

How to Use Vivid Color in Your Airbnb:

• Accents Overload: Focus on throw pillows, artwork, or rugs to introduce vivid color in a way that complements, rather than overwhelms, the room.

• Pick a Color Scheme: Keep it cohesive by selecting one or two bold colors and repeating them strategically throughout the space.

• Know Your Guests: Consider who you’re targeting. Families may appreciate bright, playful colors, while business travelers might be drawn to a more refined palette.

Image via At Charlotte’s House

2. White Walls: A Clean Canvas for STR Decorating Success

Why White Walls Work for Airbnb Decorating: White walls are a powerful tool in STR decorating because they denote clean, which is what guests want, first and foremost. White walls are also a great backdrop for any style of Airbnb decor, allowing your vivid accents to shine.

Image via Lisa Fleming Design

How to Decorate Airbnb Spaces with White Walls:

• Highlight Your Accents: White walls make it easy for your vivid colors to pop, creating a balanced look that guests find appealing.

• Easy Maintenance: Many worry about white walls in a rental, but white is surprisingly easy to maintain with the right paint finish. Look for a durable, touch-up-friendly paint to keep your Airbnb looking pristine.

• Flexibility for Updates: With white walls, changing your Airbnb decor for a quick refresh is simple and cost-effective.

Pro Tip: For a welcoming feel, try a warm white paint shade to avoid a sterile vibe. This sets a comfortable, cozy tone that makes guests feel right at home.

3. Instagrammable Moments: Create Buzz for Your Airbnb Decor

Why Instagrammable Decor Matters for Airbnb and STRs: In today’s social media-driven world, Instagrammable decor is a major advantage. When guests post photos of your space online, it’s free marketing that attracts more potential guests. By incorporating Instagrammable decor into your STR, you can inspire guests to snap photos, share their experiences, and help promote your property. A lot of guests will also return to a fun rental with a unique, memorable, Instagrammable feature.

Image via Think Art Designs

How to Create Instagrammable Moments in Your STR:

• Statement Pieces: Choose a bold mural, unique artwork, or even a catchy neon sign to make a statement that encourages photos.

• Seasonal Touches: Don’t overlook the power of simple seasonal decor. A cozy fall nook with blankets and pumpkins or a spring-inspired corner with fresh flowers gives guests an easy photo op.

Pro Tip: Offer a custom hashtag or tag for your Airbnb and encourage guests to use it when sharing photos. This not only increases your visibility online but helps you reach even more potential guests.

Image via The Interior Gallery

Bringing It All Together: The "Trinity" of STR Decor

The combination of vivid color, white walls, and something Instagrammable are the BIGGEST elements I’ve seen that transform your Airbnb or STR into an unforgettable space that guests are eager to book—and rave about. Each of these elements works together to create an inviting, memorable environment that stands out in listings and attracts new—and returning!—guests. This “Trinity” approach to STR decorating isn’t just about style; it’s a proven strategy for maximizing your income as an Airbnb host.

Image via Livspace

Are you ready to take your Airbnb business to the next level? With a few strategic updates using the “Trinity” of STR decor, you can create an irresistible space that gets more bookings, higher ratings, and ultimately, more revenue.

For more expert advice on how to decorate your Airbnb or STR, reach out—I’m here to help you create a space that maximizes revenue and keeps guests coming back!

Warmly,

Cara